To make this site work properly, we sometimes place small data files called cookies on your device. Most big websites do this too.
What are cookies?
A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.
- your display preferences, such as contrast colour settings or font size
- if you have already replied to a survey pop-up that asks you if the content was helpful or not (so you won’t be asked again)
Third Party Cookies
A number of our partners are placing third party cookies on this website. These services are:
Google Analytics with anonymised IP by Google Inc.
This website uses Google Analytics with anonymized IP, a web analysis service of Google Inc. (“Google”). Google will use the collected information to evaluate your use of the website, to generate reports about the website activities for the website operator and to render further services linked to the use of the website and use of the internet. Google may also pass on this information to personalize the ads of its own advertising network and to third parties if this is required by law or if third parties process the data on behalf of Google. Google will never link your IP address with other Google data. This implementation of Google Analytics anonymizes your IP address that the data will not be used to identify users of our websites personally.
By visiting technicalmarketing.guide, the “visitor activity pixel” of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) is activated. This tool enables us to track users’ activities after they have viewed or clicked on an advertisement on Facebook. It allows us to record the effectiveness of Facebook advertisements for statistical and market research purposes. The data stored is anonymous, which means that we are unable to view the personal data of individual users. However, this data is stored and processed by Facebook, whereby we will inform you according to our knowledge. Facebook is able to link this data with your Facebook account as well as to use it for its own advertising purposes in line with Facebook’s data policy, see https://www.facebook.com/about/privacy/.
Also, some videos embedded in our pages use a cookie to anonymously gather statistics on how you got there and what videos you visited.
Enabling these cookies is not strictly necessary for the website to work but it will provide you with a better browsing experience. You can delete or block these cookies, but if you do that some features of this site may not work as intended.
The cookie-related information is not used to identify you personally and the pattern data is fully under our control. These cookies are not used for any purpose other than those described here.
How to control cookies
You can control and/or delete cookies as you wish – for details, see aboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.